Program Peningkatan Produksi Dan Kualitas Packaging Madu Desa Jujun Dalam Memulai Kegiatan Pemasaran
DOI:
https://doi.org/10.22437/jkam.v7i1.21740Keywords:
Bina Desa, Desa Jujun, Lebah MaduAbstract
Madu merupakan salah satu hasil hutan bukan kayu yang menjadi primadona dan banyak dikonsumsi masyarakat. Bagi masyarakat yang hidup di sekitar hutan, madu bisa didapatkan dari alam maupun budidaya. Desa Jujun sebagai salah satu desa binaan Fakultas Pertanian Universitas Jambi telah mendapatkan bantuan budidaya lebah madu melalui Program Wira Desa Jurusan Kehutanan pada Tahun 2021. Sebagai usaha yang cenderung baru maka diperlukan kegiatan lanjutan sebagai bentuk penguatan dan pendampingan agar usaha tersebut benar-benar menjadi sumber ekonomi alternatif. Beberapa permasalahan yang muncul dalam perjalanan usaha budidaya lebah madu ini telah diinventarisir dan melalui kegiatan Bina Desa ini diwujudkan dalam 3 (Tiga) kegiatan utama yaitu evaluasi dan penguatan posisi stup lebah madu berdasarkan ketersediaan pakan alami untuk menjamin kontinuitas produksi, peningkatan kapasitas anggota kelompok dalam proses produksi dan pemanenan madu, serta penguatan kegiatan pengemasan (packaging) agar produk yang ada bisa diluncurkan ke pasaran. Kegiatan berlangsung selama 6 (Enam) bulan sejak Bulan Maret-Agustus 2022 di Desa Jujun, Kecamatan Keliling Danau, Kabupaten Kerinci. Kegiatan secara umum akan terbagi menjadi tiga tahapan yaitu tahap sosialisasi, tahap demonstrasi dan tahap pendampingan. Hasil dari kegiatan PPM Penugasan Jurusan ini antara lain: terjadi peningkatan pemahaman mitra didalam peningkatan produksi madu, keamanan dalam pemanenan madu, kualitas madu yang dihasilkan dan peningkatan packaging madu. Dengan adaya beberapa peningkatan ini diharapkan usaha budiaya madu dapat terus berjalan dan menjadi sumber penghidupan bagi masyarakat Desa Jujun khususnya pengelola budidaya lebah madu.
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References
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