“THE EFFECT OF BRAND IMAGE, PRODUCT KNOWLEDGE AND PRODUCT QUALITY ON PURCHASE INTENTION OF NOTEBOOK WITH DISCOUNT PRICE AS MODERATING VARIABLE”. JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW 1, no. 1 (September 15, 2017): 26-32. Accessed January 1, 2025. https://online-journal.unja.ac.id/jbsmr/article/view/3919.