Saputra, Suyono. “A Conceptual Framework to Examines Brand Equity in Bank and Financial Firms”. JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW 3, no. 2 (June 30, 2020): 62-67. Accessed November 26, 2024. https://online-journal.unja.ac.id/jbsmr/article/view/9146.