IKHSAN, F. M.; YACOB, S.; SULEMAN, D.; SABRINA, H. L. IMPACT OF ONLINE CUSTOMER REVIEWS AND RATINGS ON ELECTRONIC PRODUCT PURCHASES: A TOKOPEDIA PLATFORM SURVEY AMONG PRODUCTIVE AGE CONSUMERS IN JAMBI CITY. JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW, [S. l.], v. 7, n. 1, p. 52-57, 2023. DOI: 10.22437/jbsmr.v7i1.27980. Disponível em: https://online-journal.unja.ac.id/jbsmr/article/view/27980. Acesso em: 22 jul. 2024.