LEONITA, L. THE IMPACT OF CELEBRITY ENDORSEMENT ON PURCHASE INTENTION OF LOCAL SKINCARE BRAND: THE ROLE OF PERCEIVED QUALITY AND PERCEIVED VALUE. JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW, [S. l.], v. 6, n. 2, p. 128-134, 2023. DOI: 10.22437/jbsmr.v6i2.24608. Disponível em: https://online-journal.unja.ac.id/jbsmr/article/view/24608. Acesso em: 22 jul. 2024.