ZULWARNI, P. .; OCTAVIA, A.; DAHMIRI, D. THE EFFECT OF PERCEIVED VALUE AND CONSUMER INNOVATIVENESS ON PURCHASE DECISIONS MEDIATED BY BRAND IMAGE AT ERHA BEAUTY CLINIC JAMBI. JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW, [S. l.], v. 5, n. 2, p. 288-293, 2022. DOI: 10.22437/jbsmr.v5i2.19127. Disponível em: https://online-journal.unja.ac.id/jbsmr/article/view/19127. Acesso em: 6 nov. 2024.