SHERLIN, I.; BUDAYA, I. .; BUSTAMI, E. . PRICE DISCOUNT, BONUS PACK, AND HEDONIC VALUE TOWARDS ONLINE SHOP IMPULSE BUYING: A CASE STUDY ON PRIVATE COLLEGE STUDENTS IN SUNGAI PENUH CITY. JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW, [S. l.], v. 5, n. 2, p. 242-247, 2022. DOI: 10.22437/jbsmr.v5i2.17292. Disponível em: https://online-journal.unja.ac.id/jbsmr/article/view/17292. Acesso em: 7 oct. 2024.